What is SEO?

SEO translated, stands for Search Engine Optimisation, which basically means changing or setting up your website to give it the best possible chance of being found in Search Engines like Google, Bing, and Yahoo for keywords that are related to your website and your business.

The Internet is being used more and more as a business directory, no longer are people sifting through large physical phone directories to find a number or address of a business, they want to type in the service they are after and find it online.

But I have a website, won’t my customers just find me?

Sure, if they know your website address, or business name they might find you in a search engine. But that’s for existing customers, dont you want new customers as well?

Lets just say you own a Florist in Essendon, called Buzz Flowers and you have a website as well. If someone types in Buzz Flowers in to the search engine they may find you.. but the problem with that is, they need to already know about your business before they can search for it.

SEO Helps you get more customers.

What if that same person typed in Florist in Essendon, does your business show up then? Probably not.. Thats where we come in.

As an SEO Company of experts, we will optimise your website so that it gets found for what it is you do, rather than who you are. That means if someone is looking for someone that provides a product, or a service that your site will come up as the number one provider for that product or service.

There are more people online searching for what it is you provide rather than your business name, so it’s important that your website is found based on the products and services your provide.

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